Each product variant becomes a tier with its own discount. Ideal for products with sizes or formulas.
Variant Bundle
The variant bundle transforms each product variant into a tier with its own discount. It is ideal for products where variants represent different sizes, formulas, or durations.
Principle
Unlike the quantity bundle where the customer buys multiple units of the same product, the variant bundle offers a choice between existing variants, each with a different incentive:
| Variant | Price | Discount | What the customer sees |
|---|---|---|---|
| 50ml | 19.90 EUR | 0% | 19.90 EUR |
| 100ml | 34.90 EUR | 10% | 31.41 EUR (-10%) |
| 200ml | 59.90 EUR | 20% | 47.92 EUR (-20%) |
Content settings
| Setting | Description | Default |
|---|---|---|
| Heading | Block title | "Special offer" |
| Subheading | Subtitle | "The more you buy, the more you save" |
Layout
| Setting | Options | Default |
|---|---|---|
| Layout | Vertical / Horizontal / Grid | Vertical |
| Selection style | Background / Border / Radio / Checkbox | Background |
| Checkbox shape | Round / Square (if checkbox) | Round |
| Mobile layout | Auto / Keep horizontal / Force vertical | Auto |
Selection styles
The variant bundle offers an additional style compared to other bundles:
| Style | Description |
|---|---|
| Background | Colored background on the selected variant |
| Border | Colored border on the selected variant |
| Radio | Classic radio button next to each variant |
| Checkbox | Checkbox with customizable shape |
Tier content
| Setting | Description | Default |
|---|---|---|
| Show image | Variant image in each tier | Yes |
| Enable descriptions | Custom descriptions per variant | No |
| Descriptions | Description text (one per line) | - |
| Enable features | Feature list per variant | No |
| Features | Feature text (special format) | - |
Description format
Descriptions are entered in a textarea field, one description per line, in the order of the variants:
Ideal for discovery
Our customers' favorite format
The economical format for regularsFeature format
Features use a special format with separators:
50ml:Compact,Travel|100ml:Ideal format,Best-seller|200ml:Economical,6 monthsBadges
Configuration identical to the quantity bundle:
| Setting | Description | Default |
|---|---|---|
| Enable badge | Badge on a tier | Yes |
| Style | Solid / Outline / Pill | Solid |
| Badge tier | Tier number (1-5) | 2 |
| Text | Badge text | "Best seller" |
| 2nd badge | Optional second badge | No |
Savings
| Setting | Description | Default |
|---|---|---|
| Show savings (%) | Savings percentage per tier | Yes |
| Savings bar | Visual bar showing the savings | No |
Progressive gifts
The variant bundle supports progressive gifts with a dedicated configuration:
| Setting | Description | Default |
|---|---|---|
| Enable gifts | Activates the gift system | No |
| Display | In-card (within the tier) / Below (underneath) | Below |
| Gift 1 | Gift product + unlock tier | Tier 2 |
| Gift 2 | 2nd gift + tier | Tier 3 |
| Gift 3 | 3rd gift + tier | Tier 5 |
Subscription
| Setting | Description | Default |
|---|---|---|
| Enable subscription | Subscription toggle | No |
Colors
| Setting | Options | Default |
|---|---|---|
| Selection color | Accent 1 / Accent 2 / Text | Accent 1 |
| Badge color | Accent 1 / Accent 2 / Text | Accent 1 |
Use cases
Face serum (by size)
- 15ml - Discovery (0%): "Perfect for trying"
- 30ml - Standard (-10%): "The ideal format" -- badge "Best seller"
- 50ml - Pro (-20%): "6 months of care" -- badge "Best value"
- Gift: travel pouch from the Standard format
Coffee subscription (by duration)
- 250g - 2 weeks
- 500g - 1 month (-10%)
- 1kg - 2 months (-20%)
- Subscription toggle for recurring delivery